Shawn Baden » Chrysler http://shawnbaden.com Fri, 20 May 2011 03:01:03 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 More Chrysler Goodness: Ndamukong Suh and the 300 http://shawnbaden.com/2011/05/03/more-chrysler-goodness-ndamukong-suh-and-the-300 http://shawnbaden.com/2011/05/03/more-chrysler-goodness-ndamukong-suh-and-the-300#comments Wed, 04 May 2011 05:00:38 +0000 shawnbaden http://shawnbaden.com/?p=714 Chrysler’s advertising campaign continues to be excellent. The new 300 looks great and bonus points for nabbing Ndamukong Suh for the commercial.

UPDATE: Chrysler finally officially posted this video. Link updated.

]]> http://shawnbaden.com/2011/05/03/more-chrysler-goodness-ndamukong-suh-and-the-300/feed 0 Chrysler’s “Imported From Detroit” Campaign – 2011 Chrysler 200 http://shawnbaden.com/2011/04/18/chryslers-imported-from-detroit-campaign-2011-chrysler-200 http://shawnbaden.com/2011/04/18/chryslers-imported-from-detroit-campaign-2011-chrysler-200#comments Tue, 19 Apr 2011 03:40:34 +0000 shawnbaden http://shawnbaden.com/?p=694 Chrysler’s “Imported From Detroit” advertising campaign is (surprise) _well_ done. I find myself responding very positively to it. High nostalgia factors involved with spot on pacing, narration, and message. I don’t find myself saying this well, ever, but congrats Chrysler. It definitely helps the 2011 Chrysler 200 appears to be class competitive.

Imported From Detroit

Now, we’re from America. But this isn’t New York City. Or the Windy City. Or Sin City. And we’re certainly no one’s Emerald City. This is the Motor City.

Raise Your Standards

But no, we will not be asking you to lower your standards to buy a car made here. We will in fact, be asking you to raise them.

]]> http://shawnbaden.com/2011/04/18/chryslers-imported-from-detroit-campaign-2011-chrysler-200/feed 0 Fiat/Chrysler Deal and the Fiat 500 http://shawnbaden.com/2009/01/29/fiat-chrysler-deal-and-the-fiat-500 http://shawnbaden.com/2009/01/29/fiat-chrysler-deal-and-the-fiat-500#comments Thu, 29 Jan 2009 17:19:12 +0000 shawnbaden http://shawnbaden.wordpress.com/?p=18 With Fiat acquiring a 35% stake in Chrysler, I am pretty excited about the real possibility of the Fiat 500 coming to the U.S.  Between it and the upcoming 2010 Nissan Cube, I’m contemplating purchasing a brand new vehicle for the first time.  The buzz at the moment is that the 500 will be marketed much like the Mini.  Meaning as there are standalone Mini dealerships, there will be standalone Fiat 500 dealerships, not general Fiat dealerships.  And due to our demanding expectation of performance here in the U.S. the only model offered may be the Abarth 500, which is fine by me as that’s the only one I’d consider (I’m one of those demanding types).

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